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Volume per format per month on wordreference.com
| Format | Impressions available | Users |
|---|---|---|
| Standard Only | 3,122,825,984 | 14,705,921 |
| Lightbox | 307,529,952 | 7,356,564 |
| Flipbook | 97,782,400 | 3,374,826 |
| Google Outstream video | 27,646,506 | 1,652,773 |
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