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Volume per format per month on rottentomatoes.com
| Format | Impressions available | Users |
|---|---|---|
| Standard Only | 208,196,144 | 4,297,080 |
| Lightbox | 60,068,044 | 3,416,750 |
| Flipbook | 15,706,475 | 1,179,875 |
| Standard or Expandable | 31,982,230 | 863,403 |
| Video | 17,290,692 | 723,176 |
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