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Volume per format per month on bizjournals.com
| Format | Impressions available | Users |
|---|---|---|
| Standard Only | 462,335,584 | 3,674,065 |
| Standard or Expandable | 281,751,200 | 2,019,566 |
| Lightbox | 92,492,648 | 1,918,523 |
| Flipbook | 27,192,702 | 1,041,873 |
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